For Everyone Group, which encompasses AFE Distribution, CoolMed, evec, and Ship It Appliances, has made an exciting and strategic move to new headquarters at 8 Coronet Way, Salford. The move to the premises previously occupied by major Manchester brands, Beauty Bay & Missguided, supports the company’s ambitious growth goals; improving storage and delivery capabilities that will facilitate increased customer demand and revenue growth.
Stephen Johnson, CEO of For Everyone Group, said the company is in an exciting phase and the transition is a significant step forward, cementing its commitment to a long-term future in the region.
“This is a huge move for us that provides a consolidated platform for our portfolio of market-leading brands to grow. We’re excited by the larger warehousing space, as well as improved delivery capabilities, that allow us to continue to delight our customers.”
“Our business is evolving rapidly, and our incredible team will continue to be the reason for our success. We’re immensely proud of our culture, the opportunities we can offer, and our ability to attract and retain high-calibre, talented individuals who share our goals. We’ve invested heavily across sales, operations, logistics and marketing to build our team from 9 in March 2021 to 68 today to meet the needs of our growing customer base. These new premises create an inspiring, collaborative space to expand further, and we’re working to increase the team by another 20% before the end of the year.”
The For Everyone Group is an industry disruptor and has driven significant growth since its origin as OEM Appliances in 2003. It prides itself on bringing unparalleled affordability and market-leading brands to a range of customers, while supplying UK and international markets with home and commercial appliances.
Built by Stephen Johnson’s father, Brian Johnson, the business began designing and manufacturing home appliances for British brands. The company’s newly formed brand, AFE Distribution, creates a dedicated distribution arm for the Group.
CoolMed has been supporting the healthcare sector since 2017 by manufacturing and supplying medical-grade fridges at exceptionally low prices. The brand was recently identified as one of the UK’s 100 most disruptive and innovative startup businesses in the Start Up 100 Index.
evec (pronounced ee-vec) is a trusted provider of the UK’s most affordable electric vehicle charging solutions, with over ten years’ experience in EV product innovation. The brand is opening the doors to the electric vehicle revolution, offering a stylish and affordable planet-saving solution to electric car charging for everyone.
Ship It Appliances was acquired in 2021, expanding the company’s experience as a manufacturer and reseller of household appliances. Its reseller arm includes brands like Bosch and Hotpoint and SIA.
As well as creating greater storage space, the group’s new premises at Coronet Way have been chosen to provide an immersive showroom experience for each of the group’s brands, to support content and the growth of the company.
“We’re looking to an exciting future at Coronet Way, and to cementing our position as a market-leader and employer of choice for the Greater Manchester region,” said Mr Johnson.
